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6 Advertising Strategies Used By The World's Biggest Brands

Advertising often comes across as disingenuous because of the inherent conflict it represents; people want to feel like they make their own choices but the context of an ad is that someone is trying to sell you something. The great brands understand this problem well and have figured out creative strategies to overcome it. The following infographic explains 6 such strategies.

Advertising Strategies Infographic

(If you can't see the infographic above check your ad blocking software hasn't mistakenly blocked it.)

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Adlove is a new ad network based on the idea of incorporating publisher advocacy into ads (think 'We ♥ [BRAND]' badges on blogs). Advertisers get content-like ads that convert 4-10x better than normal ads. Publishers get paid to display beautiful ads that they love. End-users get ads that flow with the user experience. Learn more here.


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